Job Title
Brand Manager
Company: Silvermill (An Agribusiness Group with over 100 years of expertise in manufacturing & exporting value-added coconut products).
Location: Colombo
Key Responsibilities
Develop and execute comprehensive brand strategies to drive brand awareness and business growth.
Conduct market research to identify trends, competitors, and opportunities for brand expansion.
Define and maintain brand positioning, ensuring consistency across all marketing channels.
Plan and execute integrated marketing campaigns that enhance customer engagement.
Oversee brand identity management and ensure adherence to brand guidelines.
Collaborate with product teams to plan successful product launches and go-to-market strategies.
Work closely with sales, product development, and internal teams to ensure brand alignment.
Analyze key performance indicators (KPIs) and optimize branding initiatives for continuous improvement.
Candidate Profile (Requirements)
Education:
Bachelor's degree in Marketing, Business, or a related field.
A Master's degree is an added advantage.
Experience: Minimum 3 years of experience in brand management, marketing, or a related field.
Skills:
Strong strategic thinking with a proven track record of successful brand campaigns.
Excellent communication, creative, and analytical skills.
Experience in managing cross-functional teams and working in a dynamic environment.
Proficiency in digital marketing, market research, and data-driven decision-making.
Application Details
To Apply: Send your CV to careers@silvermillgroup.com
Important: Please mention the job title in the subject line of the email.
Contact: +94 11 738 9376
Website:
www.silvermillgroup.com
